Entirely self taught, designer Zoe Olver of Sleepy Moon Design has created a jewellery line that is sophisticated yet fun, practical yet glamourous. At just 19 years of age (19!!!), Zoe is dedicated to providing affordable handmade designs to people who want practicality and versatility in their wardrobe.
Why did you get into jewellery design?
I have always been a creative person, dabbling in music, photography and drawing, but one day I decided to try to make some earrings for myself. My mom had some experience in making jewellery so she taught me the basics I needed to start off. After that first pair I found that the ideas for jewellery designs just kept coming and I really loved making them! Soon after I decided to open an Etsy shop and that was really the start of Sleepy Moon Design. I haven’t looked back since.
Tell us a bit about your company.
Sleepy Moon Design was started in January 2009. The jewellery is made with precious metals, gemstones, pearls and all made by yours truly. I sell jewellery on Etsy and at various craft sales around Vancouver such as the monthly Blim and Got Craft markets.
How would you characterize your style?
Sleepy Moon jewellery is practical, colourful and fresh. I love to mix delicate lines with bold colours. I always choose gems that seem to have an inner light, almost as if they are glowing. Sleepy Moon jewellery is easy to wear with anything from a fancy cocktail party dress to a bridesmaid’s gown to everyday fashion.
Who are your clients?
My clients are women who want something practical, easy to wear and affordable. Usually in the 25 to 40 age range. Brides love to buy my simple teardrop pendants for their bridal parties because they are affordable and they are something the receiver can wear for years to come.
What do you think moms should know about your jewellery?
If your baby is a grabber a great earring to wear is a simple stud earring. I have a couple of fun and practical stud earrings in the Sleepy Moon Design collection that are perfect for the mothers of younger children.
Where can people buy your jewellery?
You can purchase Sleepy Moon jewellery online at www.sleepymoondesign.com.
Anything else to add?
I love to do custom work! So if you have a custom request for a jewellery design I would be happy to work with you.